Logan Together

Case Studies: Mobilising the community

We’re mobilizing the community in some important ways

Together with our partners we are working across the community to build a movement as passionate and knowledgeable about child development as we are.  A big part of that is empowering local families to take action on the issues that matter to them.  There’s a few streams of activity that we are increasingly weaving together into an overarching community mobilization strategy.

Community Listening

Our community listening approach kicked of from January to June 2017 when a total of 1,205 conversations were held with the community as part of a broad-based engagement campaign. The purpose of this listening campaign was to continually test assumptions about community priorities and identify the issues that attracted energy for change in the community.

Logan Together’s Project Officer and representatives of our Community Partners spoke with parents and caregivers, frontline staff working in child and family services (including child protection), sector representatives and peak bodies.

Conversations were held at well-known local community spaces and community events including family centres, neighbourhood centres, early learning centres and at local fun days and expos. These provided a familiar and welcoming space for participants. This helped to maximise community access and participation, and encouraged diverse representation from:

  • Indviduals from culturally and linguistically diverse backgrounds
  • Aboriginal and Torres Strait Islander peoples
  • Young parents
  • Dads
  • Faith groups.

Initially participants w.ere asked direct questions on pre-planned themes or topics but this method did not promote an open and rich dialogue between participants, or provide opportunities to explore solutions. The method was also susceptible to making prior assumptions and focusing on problems and deficits.

Once the Harwood approach was adopted community conversations took a new focus on understanding the aspirations of the community, what they believe needs to change in their communities, and what would move communities forward and make progress.

The program has observed the following benefits of the approach so far:

  • Community conversations are more organic and allow participants to focus on the issues that are important to them
  • Participants can share their stories and hopes freely, and feel heard and acknowledged<
  • Community knowledge, abilities and resources can be uncovered/accessed more easily
  • There are opportunities for genuine collaboration with the community to identify and develop solutions to issues they are facing.

It is through these processes that new community narratives are beginning to emerge, which highlight community competencies and strengths, and foster hope and optimism for the future. Community listening is now here to stay !

The Early Years social marketing campaign

Science and research is showing us that a child’s early years are more important that we ever knew – setting the foundations for learning, resilience and brain development. Through the delivery of a localised community education and mobilization campaign we want to support local parents to learn heaps about the behaviours and routines that will help set their kids up for life.Working with Logan Together partners, we are creating shared resources and toolkits for our community to start conversations on topics from what’s important in pregnancy, through the value of reading, singing and talking to enrolling in Kindy and Big School.

Tools like our Early Years checklist give parents and carers practical advice and guidance on steps they will need to take to enrol their child in school while our Ready for Big School Chart shows parents and kids developmental milestones that need to be considered when transitioning from early learning to school.

Download the resources here.

Title Date
Enrol For Prep Poster 30 November 2017 Open
Big school checklist 27 September 2017 Open
Ready for school 27 September 2017 Open


Community Empowerment Agents

In late 2016 Logan Together began trialling a 0-8 Community Partners Program with support from community and philanthropic organisations. The Program aimed to mobilise the community through community partners, empowering them to take action on local issues and create positive change for kids, families and the community.

The Program uses Community Partners to access the community’s knowledge and resources and to help turn ideas into action. These Partners offer their time voluntarily. To date this program has generated significant community energy resulting in a number of successful events.

The Early Years Family Fun Days were held in July and August and attracted parents and children from across Logan to find out more about starting kindy and big school. These events were a great chance to distribute our Early Years resources to families.

In September 2017 The Early Years Pregnancy to Prep Expo provided parents with a one-stop-shop for information on birth, home learning opportunities, kindy programs, starting school and much more. The community led, community run event provided practical information and advice on how to access support services wherever parents sat on the child rearing journey. Onsite free childcare helped parents access the wealth of information Expo had to offer more easily.

The Community Partners program has subsequently evolved into the Community Empowerment Agents model which has become a key feature of how Logan Together works with the community.

Positive Mindset Festival

In 2016 and 2017 we were proud to support the Positive Mindset Creative Arts Festival – an event focussed on connecting young people and raising awareness about mental health and addiction through performance and artwork.

Schools from across Logan took part in the festival which was spearheaded by Metro South Health Network and supported by Logan Together, QUT, Headspace and Lady Cilento Children’s Hospital.

Students explored themes around mental health and addiction through dance, drama, music, visual art and multimedia.

The benefits of the Festival went beyond the opportunity to connect through creativity. Staff and students from all participating schools were provided with access to free Mental Health First Aid training, while students from participating schools. Participating schools were also offered a professional development session on mental health for their staff and school community and schools with a category winner received a Mental Health Resources Pack for their school.

The Roadmap